Source : Hindu
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An Autobiography by V. Ramnarayan, launched by Jairam Ramesh, Union Minister of State for Commerce
Lauding R.K. Swamy as one of the Trimurthis of Indian advertising, along with Mani Iyer and Alyque Padamsee, Mr. Ramesh also credited him with giving the public sector a new dimension through advertising.
1 - RK Swamy: The 'Grand Old Old Man' of Indian advertising
2 - R.K. Swamy passes away
R K Swamy hats off
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The Advertising Agencies Association of India president Sam Balsara calls him the Grand Old Old Man of Indian advertising.
R K Swamy, 80, the founder chairman of the Chennai-based advertising agency, R K SWAMY BBDO, passed away at his residence on Thursday.
R K Swamy is said to be among the first few entrepreneurs in the advertising industry to have set up his own agency at the ripe age of 50. He launched R K SWAMY Advertising Associates Pvt Ltd in Chennai, after having worked nearly 30 years at India's largest agency JWT.
And thanks to R K Swamy's passion, RK Swamy featured among the top 10 agencies in India within the first five years of its operations. "Besides, R K Swamy clearly put Chennai on the map in Indian advertising," adds Balsara.
To ramp up growth, R K Swamy brought in an international partner BBDO Worldwide in the late 80s and converted his company into R K SWAMY BBDO Advertising.
RK Swamy also wrote a book "India -- How to succeed without tears" which revealed his deep understanding and analysis of what India needed to do to emerge as a serious economic power.
Source : Rediff, Hindu
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R K Swamy hats off
read more | digg story
The Advertising Agencies Association of India president Sam Balsara calls him the Grand Old Old Man of Indian advertising.
R K Swamy, 80, the founder chairman of the Chennai-based advertising agency, R K SWAMY BBDO, passed away at his residence on Thursday.
R K Swamy is said to be among the first few entrepreneurs in the advertising industry to have set up his own agency at the ripe age of 50. He launched R K SWAMY Advertising Associates Pvt Ltd in Chennai, after having worked nearly 30 years at India's largest agency JWT.
And thanks to R K Swamy's passion, RK Swamy featured among the top 10 agencies in India within the first five years of its operations. "Besides, R K Swamy clearly put Chennai on the map in Indian advertising," adds Balsara.
To ramp up growth, R K Swamy brought in an international partner BBDO Worldwide in the late 80s and converted his company into R K SWAMY BBDO Advertising.
RK Swamy also wrote a book "India -- How to succeed without tears" which revealed his deep understanding and analysis of what India needed to do to emerge as a serious economic power.
Source : Rediff, Hindu
