3 Es of Paradigm Shift in Management

Today we had our convocation for Post Graduate Diploma in Management at our college SIESCOMS, Nerul. Actually this was my first convocation ceremony attended by me. There were two guest being called for this occasion. First were Dr. Govind Natarajan and second were Mr. Jayant Godbole. Both were eminent personalities in the field of IT and Banking respectively.

The occasion started of by our Director Dr. A.K. Sengupta addressing us. I must say this was one of his most motivating speeches I have ever heard. I can still feel the Gus bumps when I am writing this.

Sir talked about the shift in the management paradigms. Basically this was to set the expectation which the corporates will have from the day we join them after MBA. The expectations comes from the need of the company/industry. So sir mentioned about the 3 Es of paradigm shift in the management parlance over the period of say 100 years when management as a concept came into focus.

1. Efficiency : As the concept of management came into place in the early 20s - 60s, people were talking about management efficiency. Every one should be efficient in their work. All processes and standards were monitored on efficiency.

2. Effectiveness : As years moved by, in the period from 60s to 80s, for that matter till 90s people talked about effectiveness. It does not solve any purpose how much efficient you are if a person is not able to deliver. How much ever time you save on a work, if it is not helping getting the work done, than its of no use. So everything should be target or goal specific. Be it market share, profits, sales, quality, customer satisfaction etc...

3. Excellence : Last but not the least from 90s onwards management focused more on excellence. As everybody started to be efficient and effective, what difference you are providing? What is that extra bit in you that makes you excellent.

Hence in short it is the excellence that they look for in new recruits. What different approach, be it in any way, are you bringing to the organization as a fresh blood. From technical side or management side companies now-a-days are rewarding such kind of candidates who brings difference in the perspective. Though at times it would be difficult for a candidate to make this difference, but once the change happens we can easily find people at the age of 35 becoming CEOs of the organizations.

And ofcourse at the end of having all this skills, one should not forget the BASICS